A Unique Market Opportunity Fueled by Unfamiliar Names
Welcome back! Starbucks’ limited-edition red, stainless steel “quencher” tumbler, created in collaboration with Stanley, has seen a significant surge in valuation. Originally retailing for $49.95, this 40-ounce tumbler is now being resold online for as much as $300. This phenomenon exemplifies how unique products can drive unexpected market opportunities. In today’s feature, we explore why […]